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Content Creators in Australia – Reviews

Are you a content creator / social media influencer in Australia?


Be it Youtube, Instagram, Facebook or Twitter and you have gained a healthy online social media presence in the land down under. We invite you to review our leather watch straps.



Not a paid review, rather an honest review.  We would send you some of our strap models that you could fit to a watch, possibly wear for a while and then create content in the form of a review or mention.


beerwah lizard leather genuine watch straps
‘Beerwah’ Genuine Lizard Leather


You would be welcome to keep the straps we send you for the review.


Provide us your Australian based social media page or channel name.
Get in touch with us – Contact


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Free Watch Removal Tool Plus Spring Bars with Every Strap

watch spring bar removal tool plus spring bars

We just wanted to give you all a ‘headsup’ on what we are offering in our store.

All purhases of any type of watch strap from our STORE include a combination removal tool used to remove band spring bars. The tool also includes a pin punch on the opposite end which can be used to remove steel watch straps and buckles etc.


watch spring bar removal tool plus spring bars
Removal Tool Plus Spring Bars


So for instance you purchase 2 leather straps from our STORE. You will now receive 2 removal tools plus 2 spring bars to suit each strap (total 4).

We made this decision just in case you are purchasing one for yourself and perhaps as a gift for a friend or loved one.

Our aim is to provide you quality items at the best prices in Australia. Along with great customer service from a locally owned Australian company.


Thank you!

Rob Middleton


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The Most Popular Leather Watch Strap Lug Width Size is…

popular watch width sizes

We get this question from time to time (pardon the pun) and it’s often a popular discussion on online watch forums.

What is the most popular watch strap size?

Watch strap size is determined by measuring the lug width of the watch where the spring bars (in most cases) hold the straps in place. Of course, many straps do taper along the length icluding the majority of our leather watch straps.


popular watch width sizes
Leather Watch Size Measurement 20mm


What we have found is that the most popular strap size purchased via our online store @ is 20mm. Measured by the lug width (see image above).

The next most popular according to our recent sales within the last 12 months is 22mm.
Closely followed by 18mm then 24mm.
16mm lug width size is still a size that older watch styles favour as well as womens watches are often 16mm.

We should emphasize that these figures represent Australian leather watch strap buyers via an Australian only online store and may not represent the sales from other stores around the World.


The 5 Most Popular Leather Watch Strap Sizes In Order of Sales


1. 20mm – 51% of sales
2. 22mm – 20% of sales
3. 18mm – 10% of sales
4. 24mm – 8% of sales
5. 16mm – 7% of sales

The remaining 4% is made up of various sizes. Note – we are starting to see more 24 mm being sold and if i was to predict the future of watch sizes i would suggest that 24mm will start to become as common as 22mm.

Figure are accurate as of date of writing – November 25, 2020

Author – Rob Middleton